KNOTIFY - ONGOING PROJECT IN COLLABORATION WITH MSF
(ministry of social and family development)
Knotify is a product I came up with to strengthen the interpersonal relationships between youths in Singapore. It is made to connect with others- a bracelet that lets you notify others of your social openness by signifying them through colors. In addition to the bracelet, you can also let people know your interests through charms - which works wonders for conversation starters.
Key Visual created in collaboration with Publicis
For Real Fest (24-26 August 2024)
Event props created in collaboration with PICO
Branding
ig: @knotifyofficial_
Characters
Green - "Let's be friends"
Purple - "Sorry, (k)not in the mood"
Red - "Looking for romance"
